30+ Years Of Research, Testing And Development. 1 System That Finally Fixes Senior Care Hiring.
Meet Leigh Davis — the man behind it.
Why Leigh Built Your Recruitment Lab
Leigh Davis didn't start out as the expert. He started out as an owner — running his own senior care business and hiring the exact same way everyone else did: post the job, hope for applicants, hire... then pray they stay.
It nearly cost him everything. Leigh watched his own company get dragged to the edge of bankruptcy by the same broken hiring playbook the rest of the industry still swears by today.
That near-collapse changed everything.
Rather than accept it, he spent the next 30 years studying behavioral science, recruitment psychology, and what actually makes people apply, show up, and stay — determined to find out why the system had failed him, and to make sure it never failed him again.
What he found: the senior care industry keeps doing the same broken things, over and over, while blaming the labor market.
Research and data revealed it wasn't the candidates. It was broken hiring funnels.
So he built something different — and he's never stopped building it. He tested it on over 2,000,000 job ads on Indeed alone. He ran the data. He iterated. He documented what worked — and what didn't — across senior care providers of every size.
That work didn't stop once he had an answer. Leigh is still in the data every day — running new tests, uncovering new patterns, and digging into the latest behavioral psychology research — because the industry keeps changing and a system that stops evolving starts falling behind.
What came out of it is the Unified Hiring System™. It's unlike anything else built for this industry. It maximizes results at every single candidate touchpoint, from the job ad to the first phone conversation, to the interview, to the first 90 days and beyond... so you attract, hire and staff more of the right ones — and usually save money in the process.
The result: a hiring system so effective that Lloyd's of London recognized him — the only person in the world ever cited by them for consistent recruitment and retention success. He's authored 8 books on recruiting and retention, with new research going into every one. He's generated tens of millions of applicants for clients and saved them over $10 million in unnecessary recruiting spend — and both numbers are still climbing.
He built Your Recruitment Lab because senior care providers like YOU deserve a system — not a slot machine.
He has...
- Contributed to an Amazon #1 best-seller.
- Had job posts ranked #1 and #2 by Indeed out of more than 30,000,000 reviewed.
- Advised national and international senior care organizations as strategist and consultant.
- Become the only person in the world recognized by Lloyd's of London for consistent recruitment and retention success.
Leigh & Candra
Leigh and his wife, Candra, are ardent supporters of multiple animal rescue organizations. Together they oversee the Prada Pitbull Program, their own low-cost spay/neuter initiative — which has helped low-income families spay and neuter thousands of pit bulls and pit mixes since it began, preventing tens of thousands of unwanted litters along the way.
Every Shift You Can't Fill Is Bleeding You Dry — And Your Job Ads Are Making It Worse
You know the feeling.
It's 6:45 in the morning. Someone just called out. You've got seniors — real people, someone's mother — needing care now.
You post the job. Again. You wait. Again. Three people apply. One actually shows up to interview. She doesn't come back for orientation.
And somewhere in the back of your mind, you're doing the math. The overtime. The temp staffing costs. The coverage gaps. The complaints. The liability.
This is not a staffing shortage. This is a funnel that was never built to work.
The job boards want you to believe the answer is more money, more posts, more boosted listings. And while you're spending more, they're collecting more — whether you hire anyone or not.
Meanwhile, your competitors — the ones who seem to always have their shifts covered — aren't smarter than you. They're not luckier than you.
They just stopped doing what doesn't work.
That's the exact problem Leigh set out to fix — not with more spend, but with a better-engineered funnel. Here's how he built it, and what it can do for you.
Which One Are You?
Every organization leaks candidates differently. Pick your world below and get your free, personalized 60-second diagnostic.
No cost. No commitment. Just clarity.
Find Your Building's Workforce Leakage Index
See where agency dependence, turnover, and staffing gaps are quietly costing your facility — in about 60 seconds.
Get My Facility's WLI ScoreFor Home Care AgenciesDiscover Your Hiring & Recruiting Leaks
Find out where qualified caregivers are slipping through your funnel — and what it's costing you — in about 60 seconds.
Take My 60-Second Leak CheckWhat Senior Care Providers Are Saying After Working With Us
I think this is the FASTEST I have ever hired a treatment nurse... Thank you!
Before, we were only hiring around one caregiver every three weeks. Now we've made twelve hires in the last two weeks — and the quality is much higher too.
After one meeting, my anxiety about caregiver recruitment dramatically decreased. His solutions deviate from the industry norm — and they make sense.
Ok, uncle — we are getting way too many applications to sort for this job. Can we pause it so we can catch up?
The Unified Hiring System
More Applicants. Better Show-Up Rates. Longer Retention. Lower Cost. One Monthly Rate.
Here's what changes when every touchpoint in your hiring funnel is engineered — not duct-taped together:
- Your job ads attract the right people — not just anyone with a pulse and a résumé.
- Friction is removed from applications — so qualified candidates finish, and bad fits fall out early.
- Interviews are structured to predict who'll actually show up and stay.
- The path from "interested" to "on the schedule" is fast and clear.
- New hires are kept engaged through the danger zone — past week two, past the first 90 days.
The average client sees:
All of this. One affordable monthly rate. Unlimited hires.
Every touchpoint, engineered.
Job Ad
Written and placed to attract the right candidate, not the most candidates.
Application
Friction removed so qualified applicants finish applying — and low-fit ones self-select out.
Interview
Structured questions that predict who'll actually show up and stay.
Hire
A faster, clearer path from "interested" to "on the schedule."
Retention
Onboarding touchpoints built to keep new hires past the danger zone.
And More From The Field
A few more notes we get from senior care providers after the applicants start coming in.
My Indeed budget is significantly smaller, and we had to tap leadership just to help screen all the applicants. More with less. Super grateful.
We've seen an incredible increase in applicants since the team started posting job ads directly on Indeed. I don't fully understand the inner workings, but the results are there.
We are making it because of you. Thank you so much for making our lives so much easier.
We took three pages of notes and already started rewriting our job postings. Your industry knowledge is outstanding.
We finally found the right fit for our Recruiter position. Fun fact: she was the first to apply to the newest job ad you posted.
Imagine This: It's Monday Morning. Your Shifts Are Covered.
No 2 a.m. calls. No scrambling for last-minute, premium-rate fill-ins at triple the cost. No posting the same job for the 11th time this quarter.
Your pipeline is steady. Qualified candidates are coming in consistently. New hires are staying. Your schedule is stable.
Your recruiters aren't firefighting anymore — they're building.
That's not a fantasy. That's what a fully engineered hiring funnel actually looks like.
Ready to Stop Guessing at Hiring?
Start with one free step: take the 60-second Hiring Funnel Assessment and find out exactly where your funnel is leaking candidates and cash. No sales pressure. Just a clear picture of what's broken — and what to fix first.
If you'd rather talk it through, book a free diagnostic call and we'll walk through your hiring funnel together.
